Clarion Content

Sea shaped Silly Bandz
There are literally hundreds of other shapes...

You may not have even had an opportunity to hear about the latest craze of the tweens and their younger siblings, Silly Bandz, and already these fantastically shaped, stretchy, colorful bracelets are being banned from schools. Silly Bandz are rubber band–like silicone bracelets, which sell for about $5 bucks per pack of twenty-four. [Imagine the killing they are making on those?!?] Elementary schools in Raleigh, NC have already started to ban the latest craze as a distraction to kids' learning, which, of course, only insures their popularity will continue to increase.

According to Yahoo, BCP Import, a small business in Toledo, Ohio, is behind the bracelets. It was hardly prepared for the fad frenzy. It has increased its team from twenty employees to 200 during the past year and added twenty-two phone lines to keep up with inquiries. Yahoo also reports that Macy's is considering a Silly Bandz float in this year's Thanksgiving parade. Although Silly Bandz have been available for two years, Yahoo estimates the tipping point was only about a year ago.

Labels: Pop Culture