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Monday, August 06, 2012

Fashion in Transit: the Bull City Connector 

The Clarion Content is stoked to support the bus.

We are delighted to live in the kind of city that supports the bus. Free municipal bus routes are a fantastic public service. The bus is an old, school kind of throwback idea. It hearkens to an era when people knew their neighbors and front porch culture dominated.

The practical personal benefits of taking the bus are legion, from decreasing the propensity to drive drunk, to saving on gas, to safety. The societal benefits of taking the bus are extensive, too. The list includes decreased pollution and traffic congestion, less need for public parking and hence more open space. The bus encourages a pedestrian culture that helps local business. People walk when they get off the bus.

You should take advantage of the wonderful, free, Bull City Connector bus any and every chance you have. It hits all the spots on Main Street, it is a great way to get out to the Scrap Exchange, Liberty Arts, the Cordoba Center for the Arts, Goldenbelt, American Tobacco and more.

And while the bus makes sense every day, tonight we have a special opportunity for you. Do you want to be an extra in a fashion shoot? Would you like to highlight how easy it is to get to your place of business by Durham's free bus?

Then join the Clarion Content and our fabulous Fashion Drive-by team, photographer, Jessica Arden, and Creative Director, Cady Childs tonight at 6pm along the Bull City Connector route.

We are shooting our latest Fashion Drive-by. We will be photographing on the bus with the amazing fashions of the Independent's Men clothier of the year, Vert & Vogue.

We will be highlighting business along the route. Hoping off at stops to take pictures. There will plenty of opportunity for by-standers and patrons of your establishments to become extras. Wave at us through the windows of the bus and you may end up in the background of a high fashion shoot.

We would like to offer our special thanks to the good folks at the Bull City Connector and the Durham Convention and Visitor's Bureau who reached out to the Clarion Content about making this happen.

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